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Core · Ebook

Cold Email That Converts

A complete outbound system: list building, sequences, deliverability and follow-up.

What is inside

  • 25 email templates covering first contact, follow-ups, re-engagement, referral requests and breakup emails.
  • How to build a clean, targeted prospect list from free and low-cost sources, with the exact qualification criteria.
  • A 5-step follow-up sequence with timing, wording and the reasoning behind each message.
  • Deliverability chapter: domain warm-up, SPF/DKIM/DMARC in plain language, sending volume, and the patterns that trigger spam filters.
  • How to write subject lines and first lines that get opened, with 40 examples.
  • A tracking sheet for open, reply and meeting rates, plus benchmarks so you know if your numbers are normal.

Who it is for

  • B2B founders, agencies and freelancers who need a predictable way to start conversations.
  • Anyone whose emails currently get ignored or land in spam.
  • Small sales teams that need a repeatable process instead of improvising.

What is not included

  • No prospect lists, email addresses or contact data are included.
  • Sending software and email verification tools are not included.
  • You are responsible for complying with the email laws that apply to you and your recipients.

How the payment works

  1. Pay with PayPal. The button opens PayPal's own secure page. Pay with your PayPal balance, or with a debit or credit card as a guest — no PayPal account needed in most countries.
  2. Get your download. The link appears as soon as the payment is confirmed, and the same link is emailed to the address on your PayPal account.
  3. Keep it. The link stays valid for 30 days and works on any device. Lost it? Email support@runbookpress.xyz and we resend it free.

Licence

  • Single-user licence for your own personal or business use.
  • You may not resell, redistribute or republish the file or its contents.
  • Team and company licences are available on request.
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